If your small business – and by extension, YOU – are potentially available 24/7, how do you determine what is an equitable, livable fee to charge for your product and/or service? Determining what to charge is a challenge for any business, at the beginning or in product evaluation. There are real-world consequences in charging too much […]
Strategic Growth Blog
Anticipate the Business Future by Designing It Yourself!
What’s that? You’re not prescient, you say. A person can’t know what’s going to happen with business next week, month or year.
For Affecting Associations, Stand with Your Brand!
Be aware and internalize your brand so as to become a whole, meaningful representative of the business (and, by extension, product or service) to all audiences.


