Elephants have strength and gentleness. They act with power and grace. They have pride and love. Just like elephants, humans also possess contrasting attributes – which can sometimes happen concurrently in an individual or a team. When opposing, interdependent emotions occur simultaneously, the path becomes clouded; momentum slows (even stops), missed deadlines crop up and […]
Mission Matters
What Present Has to do With Business
(Spoiler Alert: There is NO Magic Box) In maintaining a healthy and adaptable business, one helpful tip is to examine situations through different lenses. For example, let’s take the meaning of a single word. Here’s what happens when we look at our business through three definitions of the word “present”: A present?! A gift for […]
How do you get comfortable making choices?
The more we choose the easier the action becomes. There are three main components to making choices: Know there is a choice to be made. Understand what’s in our control (or not). Consider the options. Let’s take moment to clarify: there are decisions we make for ourselves, our families, and for our work. The aforementioned […]
For Affecting Associations, Stand with Your Brand!
Be aware and internalize your brand so as to become a whole, meaningful representative of the business (and, by extension, product or service) to all audiences.