Get an Outside Perspective

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the Conversation: What vision are you really communicating through your actions? Host: Jess Dewell Guest: Don Cohen, Greg Thiesen What You Will Hear: The […]

A Business Plan that Lasts 100 Years

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the Conversation: How do we reduce the cost of customer acquisition over time? Host: Jess Dewell CO-host: Jeffry Caudle What You Will Hear: […]

Thought Leadership and Market Positioning (LIVE)

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the Conversation: What is the business of thought leadership and how do we really use it? Why does being the go-to […]

Grappling with Product Positioning

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… We know there is a need, we build a product to that need, yet there isn’t immediate traction. How […]

Business Book Must Reads

Business Book Must Reads

Books expand perspective. What you read influences how you look at daily situations as well as unexpected problems, and enhances the ability and desire to be more inquisitive.

Effective Systems

Effective Systems (LIVE)

Starting the conversation… Are systems for one are as powerful as system for many? How do you measure the effectiveness of your systems over time? Host: Jess Dewell Guest: Dr. Ingrid Pyka What You Will Hear: Talk about the issues at hand, know what systems are in place, or not. How much do you about […]

The Future is Now

The Future Now (LIVE)

What a futurist is and why the future matters to our business. The new skills we must learn to contribute to business growth in a distracted society. It takes time to create instant gratification…and that will continue.

Hidden Impact

Hidden Impact

The language of avoidance, and project who we want people to see. When you know you are authentic the more real conversations are. Become better with transitions. Story of the mountaintop: experience equals perspective.

VBB_214 MicroConf

LIVE from MicroConf – Mind of a Champion

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… How do we choose actions to face knowns and unknowns with more confidence? Host: Jess Dewell Guest: Chris Natzke […]

The Look and Sound of Success

The Look and Sound of Success


Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… What does “success” for the company look like to you? Host: Jessica Dewell Panelists:  Nathalie Gregg, Katherine McGraw Patterson […]

VBB_212 Goal Driven

Disciplined and Goal Driven (LIVE)

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… How does disciplined action impact achievement? Host: Jess Dewell Guest: Chris Prefontaine What You Will Hear: Get started! How […]

VBB_211 Leadership Value (1)

Sustainability – A Leadership Value

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… Where can qualities of sustainability become compromised in daily business operations? What is the impact sustainability on our long-term […]

Communication Skills for Salespeople

Avoid Language that Erodes Credibility

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… What does modern sales language look like and sound like? Host: Jessica Dewell Panelists:  Liz Wendling, Dr. Ingrid Pyka […]

Effective Business

Stay in The Process (LIVE)

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… What does it really take to be all-in and lead a harmonious life? Host: Jess Dewell Guest: Mark Hardcastle […]

VBB_208 Automate Trust

Can We Automate Trust?

Facing uncertainty can be challenging – being a business owner facing uncertainty is tougher. Red Direction helps you [fast track and] grow your business – authentically, pragmatically, and resiliently. Start your journey HERE! Starting the conversation… Trust is proximity, frequency, duration, and intensity. How do we automate elements of trust to better leverage our time […]