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Connection to Your Customers (p229 LIVE)
Being truly customer-centric includes knowing the reason that people buy your product. And that reason is found through experimentation. The way you test matters directly correlates to your ability to anticipate changing customer needs over time.
How can your company identify the aspects of their brand that their customers find important?
Tags: decision making, assumptions, anticipating change, ab testing, impact, customer decision making, statistical significance
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- Strategic Differentiation (p240)
August 2, 2019
46 min - Intentional Growth (p239 LIVE)July 30, 201952 min
- Understand Your Culture (p238)July 26, 201949 min
- Productivity of Multi-Generational Teams (p237 LIVE)July 23, 201949 min
- Productivity, Time, and More (p236)July 19, 201953 min
- Death of the Salesman (p235 LIVE)July 16, 201955 min
- Effective Delivery Models (p234)July 12, 201948 min
- What’s Right Doesn’t Have To Be Hard (p233 LIVE)July 5, 201950 min
- Necessary Leadership Characteristics (p232)June 21, 201951 min
- What You Will Not Compromise (p231 LIVE)June 18, 201955 min
- Execute Your Growth Strategy (230)June 14, 201953 min
- Connection to Your Customers (p229 LIVE)June 11, 201952 min
- Fallback Plan (p228)June 7, 201953 min
- Get an Outside Perspective (p227 LIVE)June 4, 201950 min
- A Business Plan that Lasts 100 Years (p226)May 24, 201950 min
- Thought Leadership and Market Positioning (p225 LIVE)May 21, 201950 min
- Program 224 – Grappling with Product PositioningMay 17, 201950 min
- Program 223 – LIVE – What You Didn’t Know About Business CreditMay 14, 201950 min
- Program 222 – Your Leadership PrinciplesMay 10, 201950 min
- Program 221 – LIVE – Growth Strategy and AchievementMay 7, 201950 min
- Program 220 – The Changing Capacity of Your TeamMay 3, 201950 min
- Program 219 – LIVE – Share Your PrioritiesApril 30, 201950 min
- Program 217 – Business Book Must ReadsApril 26, 201950 min
- Program 218 – LIVE – Effective SystemsApril 23, 201950 min
- Program 216 – LIVE – The Future NowApril 16, 201950 min
- Program 215 – Hidden ImpactMarch 29, 201950 min
- Program 214 – LIVE from MicroConf – Mind of a ChampionMarch 26, 201950 min
- Program 213 – The Look and Feel of Success
March 22, 201950 min
- Program 212 – LIVE – Disciplined and Goal DrivenMarch 19, 201950 min
- Program 211 – Sustainability – A Leadership ValueMarch 15, 201950 min
- Program 210 – Avoid Language that Erodes CredibilityMarch 8, 201950 min
- Program 209 – LIVE – Stay in The ProcessMarch 5, 201950 min
- Program 208 – Can We Automate Trust?March 1, 201950 min
- Program 207 – LIVE – Leverage TimeFebruary 26, 201950 min
- Program 206 – LIVE – Recognize Risk and Realize ValueFebruary 19, 201950 min
- Program 205 – Stay The CourseFebruary 12, 201950 min
- Program 204 – The Risk of NOT Taking the Next StepFebruary 8, 201950 min
- Program 203 – LIVE – Present Retreat Equates to Business PerformanceFebruary 5, 201950 min
- Program 202 – Importance of Goal PostsFebruary 1, 201950 min
- Program 201 – LIVE – Work to LiveJanuary 29, 201950 min
- Program 200 – Can We Live With [Poor] Business DecisionsJanuary 25, 201950 min
- Program 199 – LIVE – Your Growth MindsetJanuary 22, 201950 min
- Program 198 – Bias Impacts Business GrowthJanuary 18, 201950 min
- Program 197 – LIVE FROM CASTLE ROCK CO – Communicate for ImpactJanuary 15, 201950 min
- Program 196 – Motivating OthersJanuary 11, 201950 min
- Program 195 – LIVE – The Pursuit of Inspiration Through Lifelong LearningJanuary 5, 201950 min
- Program 194 – LIVE – New Year’s Special – BOLD GrowthJanuary 4, 201950 min
- Program 193 – Resolving our Biggest MissesDecember 21, 201850 min
- Program 192 – LIVE – Five Gifts of Business PlateausDecember 18, 201850 min
- Program 191 – Multiple Revenue Streams For GrowthDecember 14, 201850 min
- Program 190 – LIVE – Just Ask AlreadyDecember 11, 201850 min
- Program 189 – Direct Your Career During ChangeDecember 7, 201850 min
- Program 188 – LIVE – Forward Looking FinancialsDecember 4, 201850 min
- Program 187 – Leadership BlindspotsNovember 30, 201850 min
- Program 186 – LIVE – How do you anticipate changing customer expectations?November 20, 201850 min
- Program 185 – You Are Leading By ExampleNovember 16, 201850 min
- Program 184 – LIVE – Who’s in charge of your growth strategy?November 13, 201850 min
- Program 183 – Lens of AppreciationNovember 9, 201850 min
- Program 182 – LIVE – Direct Impact on Core BusinessNovember 6, 201850 min
- Program 181 – Is Your HR Team Caught in the Middle?November 2, 201850 min
- Program 180 – LIVE – Use Financials to Set Direction for GrowthOctober 30, 201850 min
- Program 179 – Instill Culture in New EmployeesOctober 26, 201850 min
- Program 178 – LIVE – Face Self Doubt For ResultsOctober 23, 201850 min
- Program 177 – Stay Lean While Achieving GrowthOctober 19, 201850 min
- Program 176 – LIVE – Where Growth and Strategy IntersectOctober 16, 201850 min
- Program 175 – Survive and ThriveOctober 12, 201846 min
- Program 174 – LIVE – Inspired InnovationOctober 4, 201849 min
- Program 173 – Leadership ReflectionOctober 3, 201836 min
- Program 172 – LIVE – Start with Stress ReductionSeptember 25, 201850 min
- UNCHARTED with Bryan Clayton & Jess DewellOctober 29, 202038 min
- Productive Leadership for Growth Oriented Businesses (p252)October 20, 202049 min
- UNCHARTED with Brandi Bernoskie & Jess DewellOctober 1, 202032 min
- When Facing Change Control What You Can (p251)September 22, 202058 min
- UNCHARTED with Charles Rose & Jess DewellSeptember 10, 202027 min
- UNCHARTED with Jeff Chastain & Jess DewellAugust 28, 202036 min
- Focus and Refocus (p250)August 18, 20201 min
- Rapid Change and Adaptability (p249)July 21, 202058 min
- UNCHARTED with Erik Holmberg & Jess DewellJune 25, 202036 min
- Effective Delivery Model (p248)June 16, 202052 min
- UNCHARTED with Benita Samuels & Jess DewellJune 11, 202028 min
- UNCHARTED with Jeff Bermant & Jess DewellMay 28, 202037 min
- Bounce Back From the Bottom (p247)May 19, 20201 min
- Business Intelligence Using KPIs (p246)April 21, 202058 min
- UNCHARTED with Andrew Podner & Jess DewellApril 9, 202053 min
- UNCHARTED with Jenn Olson & Jess DewellApril 2, 202049 min
- Art of Active Listening (p245)March 17, 202059 min
- Assess Real Opportunity (p244)February 18, 202001 min
- Self Imposed Limits (p243)January 28, 202001 min
- Overlooked Aspects of Communication (p242)December 28, 201953 min
- Leadership is Ongoing Work (p241)November 22, 201901 min
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