Are you ready to deeply explore the culture of your business? Visualize this: You have the freedom to accurately define how work is carried out at your company. This exercise will give you a clear roadmap for shaping and enriching your company’s culture.
In this executive leadership round-up post, I share insights from various business leaders, experts, and professionals, along with five tips for fostering a strong business culture.
One of those professionals is Anne Bartolucci, USA Today Bestselling Author and Sleep Psychologist. In our conversation, she underscored the importance of company culture and expressed her commitment to creating a supportive and nurturing environment. Her aim is for everyone working with her and for her to experience personal growth and development.
A company’s culture is crucial. It sustains employee engagement, fosters a positive customer experience, and ultimately contributes to business success.
While we all recognize the importance of cultivating a vibrant company culture, it is often overlooked when it comes to enhancing overall business performance.
Meredith Sagara, Owner & Lead Copywriter at Good Friend Creative points out a common pitfall for many businesses, that many people start a company and neglect the culture or allow it to develop organically without any guidance, which can result in a negative culture.
On the other hand, Penny Kelley Digital Marketing and Business Growth Expert feels encouraged by the integration of mental health and psychological safety into company cultures, in addition to physical safety and company values.
When your company’s culture aligns with its core values, it creates an environment where productivity and creativity can flourish. This, in turn, boosts confidence in decision-making and enhances overall business performance.
Michael F. D. Anaya Founder of DecodingCyber, believes allowing employees to share is one of the best ways to build a community of engaged and invested participants.
Bernadett Pap, a Retirement Income Strategist emphasizes that creating an inclusive company culture is essential for a company’s survival. Today, adaptability is crucial, and by appreciating employees, it’s easier to move forward and grow.
Here are five powerful tips for nurturing a strong business culture to help you take the lead in actively improving it:
- Recognize that everyone, not just the leaders, contributes to the business culture.
- Foster open and honest communication and create a safe and open environment for employees to express their thoughts and insights.
- To ensure a thriving business culture, Focus on unlearning assumptions and attitudes.
- Embrace the company’s aspirations and core values.
- Learn from the pandemic’s impact and leverage it as an opportunity to reassess and adapt to new working methods.
For Melissa Hefferlin, professional fine artist, company culture is the most critical factor in longevity and health.
As a driving force in your business, ask yourself:
What REALLY motivates me to invest my time and energy in shaping our company culture?
In our conversation, Leslie Hurst, CEO, Consultant, and Aging Expert, shared that simply addressing this question excited her about the culture of her company, the Age Wise group. Part of the reason she created the brand was to initiate and foster a culture of deep caring.
The bottom line is, continue with your exercise.
Write down your goals and values, your unique vision, and how that creates change, and keep working on your company culture. Regardless of how you choose to cultivate it, remember that the best time to start is always now.
Trust yourself and your colleagues to make the right decisions, challenge your assumptions, and improve the culture.
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Share your thoughts and ideas – I’m excited to hear from you!
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Jess Dewell is a professional who has been navigating the intersection of operations and strategy for more than twenty years. She helps organizations move forward by identifying the sweet spot where strategy catalyzes operations, fosters innovation, and drives businesses to the forefront of their industries.
Jess is committed to helping businesses turn challenges into scalable opportunities and constraints into springboards for growth. Send her a direct message with your questions.
Check out her Driving Solutions Strategic Intensive program that will be held in October if you need help with strategic growth challenges. Don’t want to wait that long, we got you! Get started for your Growth Framework Reset here.
