Women In Business, leadership, leadership strategy
Leadership Results, Media & Events, Women's Leadership Roundtable

Own Your Success and Elevate All

If you can’t come to our In-Person Roundtable, join us on July 12 for our ONLINE meeting with the same topic. Register here.

What are the best reasons and ways for women to proudly and loudly “own their success” and shed the fear of being labeled as bragging / arrogant?

To speak authentically about your own business, career and workplace accomplishments will make others take note – as opposed to being flagged for conceit. The negative connotations associated with a woman “tooting her own horn” do indeed have a long half-life. But showing confidence in one’s self and talking about the demonstrable results of that confidence – i.e. facts – will open many leadership doors. Also connect achievements to service to the tangible benefits to others (either the organization/people or outside organizations/people).

Self-promotion may bring the woman to the notice of a potential mentor … or mentee!

It may open access to a network, either in-person or on social media. It may bring new business clients or career opportunities. And if one can share the success by including others who helped in the endeavor, all the better! The time for working diligently but quietly behind the scenes is over; leadership demands that women display their wins with pride.

Being Proactive Counts

When women were most proactive in making their achievements visible they advanced further, were more satisfied with their careers, and had greater compensation growth than women who were less focused on calling attention to their successes. Of all the strategies used by women, making their achievements known—by ensuring their manager was aware of their accomplishments, seeking feedback and credit as appropriate, and asking for a promotion when they felt it was deserved—was the only one associated with compensation growth.

Making achievements known may help women secure sponsorship from senior leaders, a strategy previous reports in this series have linked to greater advancement. As sponsors may need to put their reputation on the line to advocate on behalf of someone they see as high potential, clearly communicating prior achievements and aspirations can help potential sponsors understand how and why they should sponsor someone.

Do not downplay your accomplishment

“Women’s Bragging Rights:  Overcoming Modesty Norms to Facilitate Women’s Self-Promotion” was published in the December 20, 2013 issue of “Psychology of Women Quarterly.” Smith said the research, which sampled nearly 80 MSU undergraduate women, confirmed that women downplay their own accomplishments but have no trouble promoting a friend.

Meanwhile, women kept it short and simple on their profiles, even to the point of underselling the accomplishments they had earned.

They had shorter profiles summaries than men. And even when they had similar jobs and skill levels, LinkedIn said women would still include 11% less of their skills than men on their profiles.

Use the power of social media

Women are putting themselves at a networking disadvantage when they don’t talk about their successes. These absences on their profiles add up and have far-reaching consequences for networking success. Workers use LinkedIn to network for jobs and new opportunities. LinkedIn said the people who had five or more skills got 17 times more profiles views. One of those views could lead to a connection, or a message, or even a job.

That academic culture is particularly fraught for women. A recent study by a political scientist, Barbara F. Walter, found that women are only half as likely as men to cite their own work (a basic form of self-promotion). Her study found that women said there was something “dirty and underhanded” about citing your own work.

Register and reserve your spot today!

Date: June 28, at 11:30am – 1:30pm MTZ

Location: Red Direction, 4845 Pearl East Circle, Suite 101, Boulder CO 80301

Ticket price: $15 – Register Now ($20 at the door)

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